rummy 2021

There is likely to be a shift towards e-commerce as far as channel preference of consumers goes. Crowded marketplaces and malls would not be preferred places to shop when products can be delivered safely at one’s doorstep. This growing preference for online shopping will be a game changer for retail brands.

In India too, re-opened fashion stores will look vastly different from what consumers are used to with brands and retailers deciding to go the same route and do away with trial rooms until further notice.

Reportedly, even fashion behemoths like Gap, Hummel, Adidas, Aeropostale and Asics, among others have announced discounts of 30-60 percent on various products. Indian footwear stalwart Liberty Shoes in a bid to clear inventory has recently announced an end-of-season sale with discounts upto 70 percent.

We have listed 5 cutting edge technologies from around the globe that promise to be unfathomably beneficial in the post COVID-19 retail scenario.1Shopping AppsApps find a mention in this list because they are ubiquitous and can prove to be the easiest way for retailers to offer experiential shopping experiences. “Post the pandemic apps are going to pay a big role in retail. People today like and want to shop smart. They will come to the mall particularly and shop for whatever they want to, and apps can supplement the whole shopping process. They can select the products through the app from different stores, making the whole process faster, safer and seamless,” says Arjun Gehlot, Director, Ambience Mall, New Delhi.

The Lowest Paid are The Worst Affected

The additional loans backed by Government guarantee and requiring no collateral or guarantee of the MSME, will enable many of our members to get the much-needed working capital assistance that the industry needs to kick start operations after the lock-down ends. However, it is important that the banks respond to these measures and implement the loan scheme within 4-5 weeks to allow quick start to operations to help the economic growth in the country.

– mobile POS systems

With an online shop, three brick-and-mortar stores annexed with cafes; and a cohesive integration with cult sneaker brand VegNonVeg, Deepika’s role will involve managing and strategic expansion of the brand both domestically and internationally whilst monitoring bottom line impact. She has a strong understanding of product and consumer dynamics, grasp of marketing levers, an ability to identify and engage emerging talent along with a progressive outlook on what it means to be a global Indian in 2020.

While it is hard to predict the post pandemic scenario, it can safely be stated it will take some time before things to come back to normal. In the meanwhile, players across the value chain can definitely utilise this time to up their career skills. We bring you a few basic steps that will help you prepare your brand/business to shine though the times of uncertainty that awaits us all.PrevNext11 KEEP UP THE COMMUNICATIONThe COVID-19 pandemic has tagged along massive shifts in consumer behaviour and it is utterly important for brands to change their behaviour with it. The foremost responsibility of any smart brand or retailer amidst this crisis is to keep communication lines open and build a relationship with both consumers and staff.

COVID-19 has increased online shopping usage globally, and in India, it has led to a rise in the number of first-time e-commerce users, who had been so far uncomfortable with shopping online.

Consumer Sentiment Post COVID-19

Focus on Omni-Presence

Marketing Automation: Transactional E-mails/ SMS, Personalization

Aditya Birla Fashion & Retail is set to launch rights issue worth Rs 1,000 crore at the earliest, as part of its fund-raising plans for the current fiscal as well to cap the leverage, according to a company official.

The escalating coronavirus calamity has had devastating effect on the fashion and textile industry – much more than experts expected at the onset of the pandemic. Smart retailers were quick in shifting their focus on digital retail in the beginning of the crisis, but this is expected to have adverse effects on departmental stores, specialty retail stores and new and small players who not equipped to adapt to the digital first mentality.

Kohl’s, Gap, Urban Outfitters & Target: According to fashion trade magazine Glossy, all of these will be closing all fitting rooms and restrooms when they reopen.

So, organisers of IFJAS – the Indian Fashion Jewellery & Accessories Show are bringing in this annual trade appointment in a new format this season from June 1-4, 2020 at www.ifjas.in. It is a virtual trade show composed with engaging onsite experiences. Exhibitors include manufacturers from Delhi, Agra, Noida, Mumbai, Lucknow, Jaipur, Moradabad, Faridabad, Gurgaon, Firozabad, Kolkata, Varanasi, Amritsar and all those cities as well as manufacturing clusters for fashion jewellery and related products, making the trade appointment a unique opportunity for buyers to explore a well spread product range with fashion jewellery; semi-precious jewellery; belts & wallets; hand bags and purses; fashion accessories; head and hair accessories; stoles and scarves; shawls; embroidered, beaded and sequined accessories; fancy footwear; and artisanal apparel.

Speaking on the occasion, Ashwani Windlass, Chairman, Bata India Limited said, “We have always banked on our resilience to navigate through trying times and emerge stronger. As an organization, we remain empathetic towards all our stakeholders and strongly hold on to our inherent values of putting people first, something that has always helped us make a strong comeback amidst unprecedented situations and this time too, it is no different. After grappling with severe business disruptions, we are back with safety and hygiene as our top priority. We are also recalibrating business operations with a strengthened product portfolio, a steady focus on cash conservation in the company and better online presence and services to ensure seamless shopping experiences for our consumers.”

The board is likely to constitute a committee to evaluate and finalise the timing and other details of the proposed issue.

Revenue from operations declined 8.77 percent to Rs 620.57 crore during the quarter under review as against Rs 680.23 crore in the corresponding quarter of last fiscal.

The online business is proving fruitful as people are cautious about stepping out. With the current scenario, there has been an increase in online shopping and most of our customers are also resorting to online platforms to buy our products.

Ved said his company will strongly invest in in-store technologies to encourage consumer confidence in stores.

Among other things, the Initial Order provides for a stay of proceedings in favour of the company for an initial period of 10 days, subject to extension thereafter as the Court deems appropriate, and the appointment of Ernst & Young Inc. as Monitor in the CCAA proceedings.

“So, the lucrative opportunity from the government, the demographic dividend of India and raw material availability were the top three winners for India. We are working very closely with the UP government to help us in executing the whole plan,” Jain told PTI.

“Changes driven by sustainability concerns are coming from both ends of the fashion market. While some luxury brands are showing willingness to move away from ostentatious fashion shows and seasonal launch cycles, young consumers are increasingly comfortable buying second hand clothing with marketplaces like Depop soaring in popularity. Consequently, retailers operating in all parts of the retail market, that have previously been able to capitalise on consumers’ desire for newness and trend pieces, should be prepared for fast fashion to start slowing down.”